We helped Radius generate over 80 Sales calls from our 2 month lead Generation campaign
Account Based Marketing
Radius is one of the leading providers of specialist Cloud Solutions, Telephone Systems and IT HelpDesk Services.
The challenge
Radius had no outbound/inbound lead generation process set up in the business.
Our results
€148k
generated in 43 days
15x
return on ad spend
+14.9%
increase in revenue
Our process
We first implemented a comprehensive automation strategy, including the integration of a landing page, lead magnets, CRM system, data analysis, and account-based research.
Step One
We designed a high-converting landing page that clearly communicated the value of Radius Technologies offering and had a strong call-to-action.
Step two
We set up a CRM system for better lead management and tracking.
We used data analysis and scraping to identify key prospects and their pain points.
We conducted account-based research to tailor messaging and approach to the specific needs of the target market.
Step three
In conclusion
By implementing a comprehensive automation strategy and integrating with software tools like Hubspot, we were able to streamline Radius Technologies lead generation process and drive growth and revenue. The new automation process allowed them focus on more sales instead of prospecting, and the integration with different tools enhanced the overall lead generation process.
“CSM Agency we're instrumental in delivering successful campaigns recently for Radius Technologies. Our products are very technical and in some cases also very niche, despite this Rorys team helped us reach our target audience while also delivering a high level of pre-qualification leads which enabled our technical sales people focus on what they are good at.
I'd be delighted to recommend CSM agency as a highly professional marketing company who deliver on their promises”
Sean Dowling
Sales Director, Radius Technologies
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